Piranha Trailer Re-veiw

Piranha Trailer Re-view

Recently I reviewed the New Piranha 3D film's Trailer on youtube "http://www.youtube.com/watch?v=mW5_4gZ0Jn4" to see and understand the Purposes of Movie Trailers. To do this i looked at how music, camera shots and techniques, and other factors/characteristics of the traielr were used to attract and ingage the audience and also to help market the film itself.

For the music used in the trailer was music which fitted and suited to the tenison on screen. When the clips were slower and casued the viewers to be thinknig more the music was slower and less attracting. However; when the shots on screen turned to high tension and quick, short and snappy so did the music, which helped create great tension, high amounts of 'jumpyness' in teh audience and it also helped draw the audience in and making them want to see more.

The camera shots and techniques used we very varied and contained lots of different ways to attrack the audience and there attention. Again, they usually reflected on how fast the music was. When a slower beat music was being played calmer shots were on screen with smoother camera movement and editing like 180 degree rule and establishing shots, but when the music built up in suspense and pace, so did the shot movments. Quick shot reverse shots were used along with jerky camera movements grabbing the viewers attention and making the film stand up to its genre as a horror even more.

The Genre of the film is advertised as a comic horror for 18 years and older because of the sense of humor and graphic content of the film. They film makers have also been very cunning in this as they include the target audience in teh trailer and film, (the late teeneagers at the pool party). This attracts this age group even more to the film becasue teh trailer includes and lets the audience know that 'their sort of intrests' are in the film, such as partually naked girls, money, drink and all around PARTYING!

The film also advertises a Unique selling point......3D which is a state of the art form of viewing film which is getting more and more popular as time goes on. Recent films films like Avater: "http://www.avatarmovie.com/" have included this feature into their production and Avatar recorded the highest gross profit from a single film.....ever. Advertising and including this feaure greatly improves its likability.